Getting Started

Getting Started

Overview of Thspian for brands and creators — profiles, campaigns, tiers, and payouts.

Getting Started

Thspian connects brands that run UGC / influencer campaigns with creators who apply, produce content, and get paid.

Paths

  1. For brands — create a brand, connect socials, fund, and launch campaigns
  2. For creators — profile, apply, deliver, and get paid
  3. Campaign types — Non-direct hire, Direct hire, Sync upload, Commission, App Install
  4. Tiers & payouts — Micro → Top-tier, fees, and CPI
  5. Applications & approval — apply, invite, approve, capacity rules

Also see Referral program for inviting creators and brands.

Quick mental model

  • Brand owns campaigns and budget.
  • Creators apply or get invited; after approval they work in a campaign workspace.
  • Payouts depend on campaign type: content fees, commission %, and/or Circuul install CPA.