Pricing for creators
Creators can use Thspian free (apply, deliver, get paid) or subscribe to a Creator plan to keep more earnings and unlock higher Circuul rates.
Live plan names and amounts are on [Pricing](/pricing) (Creator tab) and in-app under Settings → Subscription. Plans are commonly labeled Starter, Pro, and Pro Plus.
Free vs subscribed
| Free | Active creator subscription | |
|---|---|---|
| Apply to campaigns | Yes | Yes |
| Content platform fee on UGC payouts | About 30% | 0% |
| Circuul install / visit CPA | Base rate by campaign tier | Higher subscribed rate |
| Manage in | — | Settings → Subscription |
Details: Tiers & payouts.
Circuul install rates (defaults)
| Campaign tier | Not subscribed | Subscribed |
|---|---|---|
| Micro | 10¢ | 15¢ |
| Mid | 20¢ | 25¢ |
| Macro | 40¢ | 50¢ |
| Top-tier | 70¢ | $1.00 |
Your rate for a campaign is usually locked in when you join that App Install campaign.
Plan tiers (Starter / Pro / Pro Plus)
Paid creator plans differ by features and billing interval on the Pricing page. For payouts, any active paid creator subscription generally qualifies for:
- 0% content platform fee
- The subscribed Circuul rate band
Always confirm the live price on Pricing before checkout — amounts can differ by region.
Trials
Some regions offer a short trial or card check before the first full charge. If a trial is available for your plan, you’ll see it when you subscribe. If trials aren’t offered in your region, checkout goes straight to paid.
Billing & cancel
- Subscriptions renew automatically on your billing date.
- Cancel from Settings → Subscription — access usually continues until the end of the paid period.
- Receipts are emailed after payment; you can also find billing history in settings.
- Payment options depend on your region; checkout shows the amount you’ll pay.
When subscribing pays off
| Situation | Why subscribe |
|---|---|
| Multiple content campaigns | The ~30% fee waiver adds up quickly |
| App Install campaigns | Higher CPA per install |
| Recurring brand work | Keep more of every approved payout |
The campaign payout panel can show how much you’d save on that campaign if you subscribe.
Creator vs brand plans
Creator subscriptions do not unlock Campaign Host features (unlimited campaign creates, larger creator caps, etc.). Brands need a Campaign Host plan.
Creators can also avoid content platform fees on campaigns from a brand they (or another creator) referred — see Inviting brands.
Next steps
- Compare live cards on [Pricing](/pricing) → Creator.
- Read For creators — Getting Started.
- For install campaigns, see App Install.
- For invites and Rewards, see Referral program.